ESB-300 Entrepreneurship and Small Business

Course Code: ESB-300

Course Length: 6 weeks

Course Credits: 3

Course Description:

This course presents a balanced introduction to entrepreneurship and small business management focusing on the techniques used to achieve and maintain a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality, and technology are presented. Special attention is given to the impact of the financial crisis on small business management and how to implement a small business plan in the current environment.